There are a lot of business trends coming and going, yet the salon is here to stay. Having said that, it doesn’t mean that businesses of this sort don’t fail or stagnate. If you’re a salon owner, you’ve probably...
A website is the hub of a business's online marketing efforts. This site is often where potential customers go to learn more about what a company does — meaning it is one of the biggest opportunities that a business...
There are lots of different challenges that financial companies need to contend with today. This includes the evolving nature of customer engagement and attracting the best talent to ensure exceptional service levels. One of the approaches you can use...
Writing is not just a hobby but crosses over to the realms of professionalism for many. Micro-blogging as they titled it, is as old as the internet itself. Needless to say, writers who had an opinion to share, found...
"Great marketing starts with great stories. Be unique, inspire and connect." - This famous quote from digital marketing pioneer Ann Handley speaks to the heart of marketing. It also signifies the relevance of video content marketing and how companies...
The internet is a really powerful tool; and it’s powerful for everyone – be it an individual, an artist, a business, or even some kid who’s curious about unicorns. Internet has, through the past few decades, grown really fast...
Every business should be on at least one social media platform in 2019. Social media helps businesses boost credibility and SEO and reach prospective buyers. However, if you choose the wrong one, your marketing plans might flounder. So, which...
URLs are essential to share a story, promote a brand, or help your business grow.
Suppose you wrote a heartening post about a social cause, and midway when you were trying to include a URL, it showed you had exceeded...
The public usually sees Google ads as an 'easy way out, or something that just takes money away from people. While it's true that using Google Adwords requires effort on your part, there are many benefits to using them,...